For those of you who are still unfamiliar with the whole Loren Feldman vs Shel Israel debacle read this first.  A few days ago Loren Feldman had this to say on his blog:

Dear Shel,

When I first started my career, you made it a point to bury me online, and more importantly back channel as well. This is a fact. You and your crew went out of your way to take food off my plate. I never forgot that, and now you have something you’ll never forget. You chose to blame Mike Arrington, Jason Calacanis, and myself when you should have been blaming yourself. Mike is busy taking on AP and the NY Times. Jason is taking on Google. I’m taking on TV, do you think anyone of us have the time or even give a shit enough about you to plot a conspiracy? Your arrogance and self importance is truly staggering. You brought this upon yourself through your own stupidity and by being mean.

People like the puppet more than you because he is more real than you are. More honest than you are, smarter than you are. More human than you are. People want the Shel puppet to win. The same can’t be said for you my friend.

And now it’s done, my little experiment with Social Media. I beat you with your own tools, in the arena in which you bill yourself an expert. You are an amateur Shel, an amateur, always remember that.

Don’t comment, don’t say anything. Just send me an email where to send the registrar info and you can have www.shelisrael.com. The puppet will live on forever though, I just like the little bastard, he makes me and a lot of people smile. Perhaps you’ve learned some humility. Good luck to you Shel, you are going to need it.

Loren

You can see my comment to Loren here.  As I mentioned I don’t know why Loren decided to call it quits, and I’m sure most of us don’t really understand the full scope of what has happened.  In the end Loren did what he had to do, and for now it is seemingly over.  If you get a chance, read the comments section on Loren’s blog.  Sometimes I think Loren can be a little full of himself, but hey that’s just me.  Scroll through the comments and you will find things like this:

“You are probably one of the most aggrogant shits I’ve come across in this industry.  You believe you’re changing the world with some crappy little content, get real you lame-ass”

What do you think?

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